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Coretrax gears up for growth with senior leadership appointments and new regional headquarters


Coretraxhas strengthened its senior leadership team and moved to new regional headquarters as the business gears up for further growth.    

The Aberdeen-based company has recently consolidated its European headquarters into a new facility at Badentoy industrial estate, Aberdeen. The premises boasts 70,000 ft² of offices, warehouse and yard space to support increased business demand across the region. A total of 60 employees will be based at the site initially, with plans to increase headcount this year.

The company’s newly appointed EARC Regional Manager, Keith Bradford, will be located at the new facility. Mr Bradford joins Coretrax from Varel Energy Solutions where he was most recently Region Director. Prior to this, he held the role of General Manager with Downhole Products. With more than 25 years’ industry experience, Mr Bradford has a proven track record in delivering international projects and will be responsible for leading Coretrax’s expansion across Europe, Africa, Russia and Caspian.


Following sustained growth in the region, Coretrax has also doubled the size of its Middle East headquarters in Dubai, United Arab Emirates (UAE), after moving into a new DMCC office space in the city and an operations hub in Abu Dhabi.

Murray Forbes has been appointed as Vice President of Sales and Marketing and will be located at the new site and will will work closely with Coretrax’s global senior leadership team to drive and enhance the company’s current technology offering. Mr Forbes is supported by Bob Murdoch who has been appointed as Eastern Hemisphere Expandables Operations Manager.

To support increasing demand for the Coretrax’s technology in the US, the company has also appointed Emile Sevadjian as Vice President of Expandables Engineering, based in Houston

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